Develop Confident
Communication Skills
Develop the ability to articulate your value and services clearly, fostering trust with potential sellers.
Establish an Effective
Listing Presentation
Download & utilize an informative presentation that showcases your expertise in the market.
Learn How to
Overcome Objections
Learn to address seller concerns & objections with confidence, turning hesitations into commitments.
If you're winging your listing presentations & unsure of how you'll convince sellers to trust your expertise →
Join Over 50,000 Agents From All Over the Industry Who Have Been Certified
“I drastically upped my listing game for a mere $49. This is a high-quality, practical tool! I got more out of this than I ever get out of my CE courses or any seminar.”
-Alison B.
“Absolutely wonderful class! I learned a lot and am feeling more prepared when attending listing appointments in the future!”
-Victoria K.
“One of the best listing classes available for real estate agents.”
-Dennis J.
“Thank you for sharing great ways to present as well as the pointers to help deliver with confidence and provide understanding of the process to clients.”
-Katrina A.
Download & incorporate the slides from the course into your own presentation
Receive a CELA Certificate which provides formal recognition of your new accomplishment
Display CELA logos in marketing pieces to set yourself apart from the competition
Learn from a Nationally-Recognized Expert who has Coached & Transformed Thousands of Agents Like You
Rich Casto
With over three decades of industry expertise, Rich stands as a distinguished leader, having provided consultation services to 38 of RealTrends' top 50 brokerages. His remarkable achievements encompass the creation of the highly-regarded Certified Real Estate Negotiator (CREN) designation, a certification that has empowered over 25,000 agents.
Rich's career has been a testament to his dedication, serving as Executive Vice President and Chief Revenue Officer for three of the nation's largest brokerage firms. Additionally, he has successfully launched two brokerages from the ground up. His personal involvement in facilitating over 60 merger/acquisition/joint ventures, resulting in a remarkable $40 billion in newly generated agent volume spanning across three states, further underscores his immense impact on the industry.
A licensed broker with experience in four states, Rich has not only practiced real estate but also shared his wisdom through consultation, coaching, and training, reaching and transforming the careers of over 100,000 agents nationwide.
Become a Certified Expert Listing Agent Today